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How to Decorate Your Home With Furnishing

Buying home is not a challenge, but how you decorate your home is very challenge able nowadays. Home furnishing is mainly essential thing when we are planning to furnish the house. Nowadays, home furnishing is very popular. For home furnishing, we don’t require to use our lifetime saved money. Besides, Home furnishing has turned out as easier with cheap furniture.

Keep the natural environment of your home in mind while decorating it. You can start with the architectural approach. However, remember to opt for dcor that gels well with the surroundings. For example, a casual country decoration that uses checks, floral, cotton, linen, and other cheerful colors, is apt for cottages. Victorian homes on the other hand need to have a more formal dcor with pastel colors, lots of antiques, ferns, lace and flowered wallpaper. Nautical themes go well with Cape Cod.

The reason why you should finish decorating first before you buy abstract canvas art is because your art pieces should serve as finishing touches to the room. You would need to know what the room would look like beforehand so you would be able to get the appropriate art pieces.

A living room set consisting of a sofa, loveseat and chair will look beautiful with a couple of console tables in front or to the side of the furniture. Do not clutter them with lots of junk, however. A simple decoration, candle, magazine or statue will look great and accent the table. Many people will use console tables against the wall as a place to display their family portraits.

Decorating a bedroom is altogether different from that of a living room. In a bedroom a proper care needs to be taken while choosing the mattresses, pillows and pillow covers; bed sheets and bed covers; the size, shape and color of the bed; the paintings to be hung on walls. Furniture is an important accessory of home as its utilitarian value is great. It may be of different variety of wood. The wood that lasts long is used widely for making furniture.

If choosing wallpaper, look for floral scrolled patterns or even paper that looks like a trellis has been covered with flowers in the room.

If you really want to make a statement, consider a William Morris wall tapestry to add a rich and lush accent to the room that brings that time period to life.

When doing interior decorating with a theme, you are only limited by your imagination. A child’s room could be decorated as a castle and make the child a perfect fantasy environment that will make bedtime fun. A young sports fan can have a theme room decorated around their favorite sport. There’s just no end to what can be included in a theme dcor.

Lastly some art to hang on the walls. Choose wall hangings in colors which coordinate with those in the rug, and colors which provide accent. Accent colors can also be picked up in accessories, for example picture frames, pillows and candles. To make the place feel like home you should add some photos of family and friends, too. Soft textures should be added too, in the form of plush area rugs, snug blankets and window furnishings.

South Africa Opens Five Of The 175 New Global Amg Performance Centres

The redesigned sales showrooms of the AMG Performance Centres are characterised by a consistently applied and unique AMG brand identity. High-quality materials, exclusive furnishings and a palette of colours that is representative of AMG create an exclusive atmosphere for sales discussions. An oversized AMG engine badge serves to remind visitors of the companys philosophy of One Man One Engine: the assembly of each powerful AMG engine by just one engineer. The individualisation options available through the wide selection of models are also reflected at the AMG Performance Centres in the form of paintwork and colour samples.

The targeted training of AMG Sales and Service experts all over the world through a uniform coaching partner ensures first-class service delivery at every touch-point throughout the customer relationship, says Eckart Mayer, Divisional Manager, Mercedes-Benz Cars.

A hotline to the experts of AMG at the Mercedes-Benz South Africa office also guarantees that the high standards of service expected by AMG customers can be met: Every AMG Performance Centre can make direct contact with an AMG expert, should they have any questions about the product or specific configuration possibilities, adds Mayer.

AMG Performance customer events with exclusive appeal
A special brand experience will be provided by a series of AMG Performance customer events at the five Mercedes-Benz brand centres, including Mercedes-Benz Century City in Cape Town, Mercedes-Benz Umhlanga in Durban, Mercedes-Benz Bryanston for Gauteng West, Mercedes-Benz Bedfordview for Gauteng East and
Mercedes-Benz Menlyn for Tshwane.

These exclusive events will allow a number of customers at each of the five AMG Performance Centres to experience the world of AMG in more detail. Expert presenters will talk to customers and prospective customers about the history and the fascination of the AMG brand. High-performance vehicles from the current AMG range will be on display; whilst the Mercedes-Benz E63 AMG, the latest vehicle from AMG will have its local premiere.

Training for AMG Performance Centres in two waves

Recently five AMG specialists from the five centres, as well as a number of highest performing Mercedes-Benz sales candidates, attended the specialised sales training at the Mercedes-Benz Dynamic Driving facility at the Zwartkop Raceway. Every element of what the customer would experience on the dynamic driving course was covered. This was not only high-speed track driving, but included familiarisation with the vehicles, the various suspension settings, gearbox programmes, ESP collision and avoidance exercises and braking distance recognition. The participants also had the opportunity to experience a demonstration of the PRE-SAFE system and brake assist, says Graeme Ingram, Product Specialist, Mercedes-Benz Cars.

Initially the participants were given an evaluation form to rate the vehicles. After the two days of intensive driver training, a real understanding of the vehicles was evident. The participants were astonished at the capabilities of the S65 AMGs performance and the way in which it displayed its 2,3 ton mass, adds Ingram.

The Zwartkop Raceway caters for on-track, skid-pan and off-road driving and as the home of the Mercedes-Benz Dynamic Driving Academy, is ideally suited for the many activities hosted by Mercedes-Benz Cars, concludes Ingram.

AMG in Southern Africa
Every customer who purchases an AMG product is awarded a complimentary dynamic driving course to ensure they get the full benefit of the technical innovations and capabilities of their vehicles.

Considering the fact that South Africa is one of the largest AMG markets in the world we feel the Performance Centre concept is a perfect representation of the AMG brand and an ideal fit for our brand centres. These centres, with their dedicated specialised AMG sales and service staff, will give our AMG clients a truly unique experience. concluded Mayer.

Marketing Strategies The Product Mix

Before we can dig deep into this articles subject which is product marketing lets first define marketing:

-First of all marketing is one of the many branches of management; marketing consists of studying the market :
One has to determine which product, services he can offer to the market by studying the demand the behaviour of people, of society the marketer has to analyse the market very methodically, he has to keep in mind that he has competition, indeed nowadays monopoly is becoming rare on a giver market, I admit that some companies have more power than other on certain markets (For example Microsoft when it comes to Operating Softwares
Microsoft is the leader on the market. Even if It has competitors like Apple.

– The marketer should also enquire about laws; regulation to make sure his product isnt illegal in any way.

-The marketer needs to specifically target a market segment:
For example if a company is selling toys the consumers will be children so the market segment that will be targeted will be children but the actual buyer wont probably be the child himself so the marketer has to keep in mind that he should not make a product that wouldnt be appreciated by parents as well as children.

Now that the notion of marketing is defined (although I gave a very general definition and explained the concept) lets go deeper into the subject of Product marketing.
Product marketing is part of marketing mix which consists of 4 politics also called 4 P rules:
-Product
-Promotion
-Price
-Place

What is a Product?

A product could be anything from a car, a table, a rug
What is common between all these items?
The answer is that they answer a need; every product is made to answer the need of a particular market segment
There are different categories of products:
-Consumer goods
-Capital goods

Product marketing is the activity that
-adapts the product according too the need of the market
-Differentiates the product from the products of their competitors for example when a company decides to launch a new portable video game console they have to make sure that their product is bringing something new compared to the products of their competitors or if their product is very similar to the ones of their competitors they have to offer it at a lesser cost. The targeted market would be young adults.

Product marketing is a direct result of the marketing strategy concerning the offer of a product.

Another aspect of product marketing is distribution:
Now that we know what product we will offer, and to whom we need to find a way to make the product reach the consumers In other words: Distribution
To distribute the product a company has several choices:
-The company can distribute its product itself this distribution mode helps preserving the image of the company, (the product will be available at some places, it will be in a sense rare. (Available at places selected, owned by the company).
-The company can distribute a product threw a retailer, in this distribution mode the product will gain reach (it will be available at many places), the retailer will then sell it to resellers who deal directly with the consumer.

Once the distribution mode is set a price has to be fixed for the product, and the price is once again fixed by the market ,indeed if a company is selling a product at 200 its competitors cant possibly sell a similar product at 500.
The marketer has to study the market price for a given product and adapt it according to the features of his own product.
-And last but not least the promotion for a product how should people get to know that there is a new product or a new range of products on the market. The marketer can use several platforms:
(TV, radio, newspapers) one important aspect I can emphasize is:
For example if a company is making toys and chose to advertise their product on tv they have to make sure that their ad will be seen by kids and place it accordingly (for example between two children entertainment programs).

-The dimensions of the product are also an important matter :
A product has 3 dimensions
– Material: represents the purpose of the product its characteristics, what it can accomplish
-functional: represents the utility of the product from a consumers point of view, the way the consumer will use the product.
-psychological: is in a way how the market perceives the product the image of the product on the market.

Product mix is not only applicable on products but also on services for example in the hotel industry all the hotels have the same purpose: lodge their clients , but some are rated as five stars other are rated less , its because of the services they provide to their clients
(Leisure, conciergerie, spa, massage)
Hotels also have to target their market segments; a five star hotel wont of course target the same clients as a 2 star hotel

An article by Mon Hotel

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